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Case studies Boulder Longevity Institute
Healthcare Growth Loop · Motion graphics & video Full Visual Ecosystem Timeline: Ongoing Growth Loop

Making longevity science easy to watch, understand and act on

Client: Boulder Longevity Institute · Longevity Medicine & Optimization Academy
Headline result
+380%
Increase in top-of-funnel video completion rate
  • +380% top-of-funnel video completion rate
  • 4.2x growth in Human Optimization Academy course enrollment
  • 100k+ combined organic and paid reel views across platforms
The challenge

Boulder Longevity Institute (BLI) and its Human Optimization Academy work at the leading edge of health science: cellular senescence, peptides, mitochondrial health. The care is transformative, but it is hard to explain in a feed, an ad or an onboarding email.

BLI needed one creative partner who could understand the clinical detail well enough to make it simple, and then carry that story through every stage of the patient journey: the first scroll-stopping ad, the course trailer, and the explainer a new patient watches before their first visit.

What we did

TenGrains became BLI's integrated creative engine. We sat with Dr. Yurth and the clinical team to pull out the science that matters to patients, then designed and produced one connected library of video built from it.

  • Short-form reels (9:16) for Instagram, TikTok and Meta ads, built to stop the scroll and build clinical authority.
  • Explainers (16:9) for patient onboarding and the COR program, so new patients arrive already understanding the service.
  • Course trailers for the Human Optimization Academy e-learning programs.
  • 2D/3D motion graphics and scientific visualisations that make complex protocols readable at a glance.

The best-performing organic reels were then put behind paid media, so ad spend backed what was already earning attention.

Continuous Motion Showcase

Multi-Format Production Stream

Dual continuous streams featuring high-impact 9:16 vertical reels and cinematic 16:9 explainers. Hover to pause and click any asset to launch playback.

10 Active Video Assets · Auto-Scrolling
Q&A Highlights Reel — Motion Graphics Ad
#01 9:16 Reel
Q&A Highlights Reel — Motion Graphics Ad
0:45
Dr. Elizabeth Yurth — Clinical Authority Reel
#02 9:16 Reel
Dr. Elizabeth Yurth — Clinical Authority Reel
0:50
What is the Amygdala? — Neuroscience Short
#07 9:16 Reel
What is the Amygdala? — Neuroscience Short
0:42
Bio-Optimization Science & Cellular Longevity Reel
#08 9:16 Reel
Bio-Optimization Science & Cellular Longevity Reel
0:48
Precision Longevity Protocol Reel
#09 9:16 Reel
Precision Longevity Protocol Reel
0:45
There's a Time for Everything — Circadian Science
#10 9:16 Reel
There's a Time for Everything — Circadian Science
0:55
Q&A Highlights Reel — Motion Graphics Ad
#01 9:16 Reel
Q&A Highlights Reel — Motion Graphics Ad
0:45
Dr. Elizabeth Yurth — Clinical Authority Reel
#02 9:16 Reel
Dr. Elizabeth Yurth — Clinical Authority Reel
0:50
What is the Amygdala? — Neuroscience Short
#07 9:16 Reel
What is the Amygdala? — Neuroscience Short
0:42
Bio-Optimization Science & Cellular Longevity Reel
#08 9:16 Reel
Bio-Optimization Science & Cellular Longevity Reel
0:48
Precision Longevity Protocol Reel
#09 9:16 Reel
Precision Longevity Protocol Reel
0:45
There's a Time for Everything — Circadian Science
#10 9:16 Reel
There's a Time for Everything — Circadian Science
0:55
Q&A Highlights Reel — Motion Graphics Ad
#01 9:16 Reel
Q&A Highlights Reel — Motion Graphics Ad
0:45
Dr. Elizabeth Yurth — Clinical Authority Reel
#02 9:16 Reel
Dr. Elizabeth Yurth — Clinical Authority Reel
0:50
What is the Amygdala? — Neuroscience Short
#07 9:16 Reel
What is the Amygdala? — Neuroscience Short
0:42
Bio-Optimization Science & Cellular Longevity Reel
#08 9:16 Reel
Bio-Optimization Science & Cellular Longevity Reel
0:48
Precision Longevity Protocol Reel
#09 9:16 Reel
Precision Longevity Protocol Reel
0:45
There's a Time for Everything — Circadian Science
#10 9:16 Reel
There's a Time for Everything — Circadian Science
0:55
Q&A Highlights Reel — Motion Graphics Ad
#01 9:16 Reel
Q&A Highlights Reel — Motion Graphics Ad
0:45
Dr. Elizabeth Yurth — Clinical Authority Reel
#02 9:16 Reel
Dr. Elizabeth Yurth — Clinical Authority Reel
0:50
What is the Amygdala? — Neuroscience Short
#07 9:16 Reel
What is the Amygdala? — Neuroscience Short
0:42
Bio-Optimization Science & Cellular Longevity Reel
#08 9:16 Reel
Bio-Optimization Science & Cellular Longevity Reel
0:48
Precision Longevity Protocol Reel
#09 9:16 Reel
Precision Longevity Protocol Reel
0:45
There's a Time for Everything — Circadian Science
#10 9:16 Reel
There's a Time for Everything — Circadian Science
0:55
Q&A Highlights Reel — Motion Graphics Ad
#01 9:16 Reel
Q&A Highlights Reel — Motion Graphics Ad
0:45
Dr. Elizabeth Yurth — Clinical Authority Reel
#02 9:16 Reel
Dr. Elizabeth Yurth — Clinical Authority Reel
0:50
What is the Amygdala? — Neuroscience Short
#07 9:16 Reel
What is the Amygdala? — Neuroscience Short
0:42
Bio-Optimization Science & Cellular Longevity Reel
#08 9:16 Reel
Bio-Optimization Science & Cellular Longevity Reel
0:48
Precision Longevity Protocol Reel
#09 9:16 Reel
Precision Longevity Protocol Reel
0:45
There's a Time for Everything — Circadian Science
#10 9:16 Reel
There's a Time for Everything — Circadian Science
0:55
Patient Onboarding Journey & Service Explainer
#03 16:9 Explainer
Patient Onboarding Journey & Service Explainer
2:15 · Widescreen
COR Program Overview Explainer Video
#04 16:9 Explainer
COR Program Overview Explainer Video
2:30 · Widescreen
Getting Strong to Save Your Life — Course Highlights
#05 16:9 Explainer
Getting Strong to Save Your Life — Course Highlights
1:45 · Widescreen
Healthspan Hacks — Educational Course Highlights
#06 16:9 Explainer
Healthspan Hacks — Educational Course Highlights
1:50 · Widescreen
Patient Onboarding Journey & Service Explainer
#03 16:9 Explainer
Patient Onboarding Journey & Service Explainer
2:15 · Widescreen
COR Program Overview Explainer Video
#04 16:9 Explainer
COR Program Overview Explainer Video
2:30 · Widescreen
Getting Strong to Save Your Life — Course Highlights
#05 16:9 Explainer
Getting Strong to Save Your Life — Course Highlights
1:45 · Widescreen
Healthspan Hacks — Educational Course Highlights
#06 16:9 Explainer
Healthspan Hacks — Educational Course Highlights
1:50 · Widescreen
Patient Onboarding Journey & Service Explainer
#03 16:9 Explainer
Patient Onboarding Journey & Service Explainer
2:15 · Widescreen
COR Program Overview Explainer Video
#04 16:9 Explainer
COR Program Overview Explainer Video
2:30 · Widescreen
Getting Strong to Save Your Life — Course Highlights
#05 16:9 Explainer
Getting Strong to Save Your Life — Course Highlights
1:45 · Widescreen
Healthspan Hacks — Educational Course Highlights
#06 16:9 Explainer
Healthspan Hacks — Educational Course Highlights
1:50 · Widescreen
Patient Onboarding Journey & Service Explainer
#03 16:9 Explainer
Patient Onboarding Journey & Service Explainer
2:15 · Widescreen
COR Program Overview Explainer Video
#04 16:9 Explainer
COR Program Overview Explainer Video
2:30 · Widescreen
Getting Strong to Save Your Life — Course Highlights
#05 16:9 Explainer
Getting Strong to Save Your Life — Course Highlights
1:45 · Widescreen
Healthspan Hacks — Educational Course Highlights
#06 16:9 Explainer
Healthspan Hacks — Educational Course Highlights
1:50 · Widescreen
TenGrains grasped the intricate science of longevity medicine instantly and translated our clinical protocols into stunning, high-converting visual systems that our patients actually watch and understand.
— Dr. Elizabeth Yurth, MD — Founder & Medical Director, Boulder Longevity Institute
Next step

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